The Snowball Express serves the children and surviving spouses of America’s fallen heroes. Scroll down to see touching and inspirational video footage shared from The Ellen Degeneres Show and CBS. This post summarizes some of the information found on The Snowball Express website. Please click on the buttons at the bottom of the post to learn more about the organization or to make a donation to this very worthy cause.
The Snowball Express – Highland Capital $1,000,000 Challenge was launched as a result of an 8-year-old boy’s desire to “pay it forward” and a $20 gesture could very well turn into $2,000,000!
When 8-year-old Myles Eckert of Toledo, Ohio, discovered $20 in the parking lot of a Cracker Barrel, his first thought was to buy a video game, but when he saw a soldier who reminded him of his father, Army Sgt. Andy Eckert, who died in Iraq when Myles was just five weeks old, Miles decided instead to pay it forward.
Myles wrote a quick note and gave it to the soldier along with the $20 bill. The soldier, Lt. Col. Frank Dailey of the Ohio Air National Guard, was stunned by both the action and words of the young boy, who, in his letter posted on the Snowball Express website writes,
“Dear Soldier,
My dad was a soldier. He’s in heaven now. I found this $20 in the parking lot when we got here. We like to pay it forward in my family. It’s your lucky day! Thank you for your service.Myles Eckert…a Gold Star kid”
Lt. Col. Dailey in turn decided to pay it forward too, and spread the word about what Myles had done. The story went viral and the response was overwhelming. Myles’ family, members of the Snowball Express, knew right away what they wanted to do with all the support that was pouring in, and partnered with a local company, Highland Capital, who found out about Myles’ wish to pay it forward and jumped right in to establish a challenge:
Raise $1,000,000 before Memorial Day 2014 and Highland Capital will match it dollar for dollar!
After launching on Thursday, March 13, 2014, one of the very first donations was $20,000 from The Ellen DeGeneres Show, presented on Ellen’s show to Myles and Lt. Col. Dailey.
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Now, it’s up to the rest of us – the families, friends, fans, volunteers, and supporters of Snowball Express to spread the word and donate to help reach this $1,000,000 goal well before Memorial Day.
Click one of the buttons below to be redirected to the Snowball Express website to learn more or to make a donation today!
Watch this CBS News report about Snowball Express
